Tone Of Voice – Writing Skills

Tone Of Voice Writing Skills

This course empowers professionals to transform their written communication from sterile corporate jargon into engaging, human-centric connections. Participants will master the principles of Tone of Voice, conduct deep stakeholder analysis, remove barriers, and apply a practical five-step writing process to emails, reports, and complex messages.

Counts towards 6 CPD Hours 1 Day 9:00 - 5:00 for Groups Open Public & Closed Group
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Pre-Course Reflection

Please reflect on one or more of the questions below and come prepared to discuss your responses during the session.

  • Self-Assessment: On a scale of 1–10, how would you rate your current skill level in this subject? What factors influenced your rating?
  • Development Focus: Identify one specific behaviour, skill, or capability you would like to improve or develop further.
  • Relevant Examples: If possible, bring one or two relevant examples or scenarios from your experience that you would be willing to share with the group.

What You Will Learn

Define Tone of Voice and explain its critical role in building trust and reducing friction.
Conduct a stakeholder analysis to tailor tone for specific audiences (e.g., CEO vs. Intern).
Identify and eliminate common barriers such as jargon, passive voice, and over-complication.
Apply the four key characteristics: simplicity, friendliness, empathy, and straightforwardness.
Master the art of writing high-impact subject lines that drive open rates.
Utilise the five-step writing loop (Plan, Write, Edit, Format, Check) for all communications.
Demonstrate the ability to rewrite 'corporate' text into 'connection' text in real-time.
Evaluate written samples to distinguish between effective and ineffective professional tones.

Your Post-Course Challenge

  • Within the next week, apply the 'Jargon Autopsy' to one email you receive or write.
  • Identify the 'cause of death' and rewrite it using the 5-Step Loop.
  • Reflect on how the change in tone affected the response you received.

Counts Towards 6 CPD Hours

This course contributes 6 hours of Continuing Professional Development. Delegates can log these hours as evidence of structured learning for professional bodies and employers.

Key Features

Course Duration is 1 Day

Engaging tutor led event

Comprehensive course materials

Certificates of attendance

Access to Customer Portal (course bookers)

Course Guarantee

Priced per delegate per day for open public course

£449.00 Plus VAT

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Payment available via all major credit cards or Invoice. All options available during the online booking process.